I'm on maternity leave until October 1st(ish). Join the fall waitlist here.

I know you're not afraid of hard work.

You built a business by serving your clients really well and figuring out the rest as you went. You don't doubt your ability to keep figuring it out (trust me, I don't either) but you also know that building the plane by yourself takes time and energy away from doing the work you came here to do.

let me help you do more of what you're great at.

Integrator in Your Pocket

Get fast, personalized feedback on any app, system, or workflow.

Record a quick video of your question - a workflow you'd like to get fresh eyes on, how to best implement a tool or platform in your business - and I'll send a screen recording with my thoughts and recommendations. Turnaround time is 2 business days.

JOIN THE WAITLIST

Investment: $47 for a 20-30 minute screen recording.

HERE'S WHAT A BETTER PLANE LOOKS LIKE IRL:

Know exactly what to work on next

Choose (and use!) the right tools for you

Better client experience = leads & glowing reviews

Create white space in your brain and business

Power Hour

Get hands-on, one-on-one help, an hour at a time.

During this one-hour 1:1 session, we'll roll up our sleeves, share passwords and screens, and dig right in to the root of any issues you're having. We'll end our call by creating an action plan, so you'll know exactly what to do next.

JOIN THE WAITLIST

Investment: $147 for a 60-minute video call + recording.

Sure, my business is better organized, more efficient, and accomplishing more than ever, but I'm also way more sane.

- JESSICA, MINDSET COACH RETAINER CLIENT

"Sam has become my business brain. Before hiring her, I was being pulled in a million directions; reacting to my business, rather than consciously and intentionally directing it towards specific goals. She gives my head permission to turn off all the minutiae and focus on my clients and the overall trajectory of my business."

Sam has been a gift - the best investment I have ever made not just in my business, but for myself.

- IAN, CONSULTANT
RETAINER CLIENT

"Sam uses extraordinary judgment, works tirelessly, and amplified our effectiveness three-fold. She helped me rethink our business, creating efficiencies and smart processes. More importantly, she helped me worry less about running a business and more about helping my clients."

i believe

Good systems will change

business,

a small business owner, that

will change your

life.

Good systems will change your            
and when you're a small business owner, that will change your      

ClickUp Setup

STARTS AT $497

You're one week away from a custom-built task and project management system that works the way your brain does.

JOIN THE WAITLIST

- TRENA, YOUTUBE STRATEGIST
DUBSADO SETUP

"As my business began to scale, my workflow couldn't keep up. I was at this tipping point where I literally did not have time to onboard new clients, and I was missing business because I wasn't able to show up in my inbox. If you feel like you're running out of time, or you don't have time to do all the tech behind the scenes, she'll take care of it - and it just works."

Working with Sam just made things super easy. She took initiative and got the ball rolling.

- KAITLYN, COPYWRITER
CLICKUP SETUP

"I loved her low-key energy but also feeling like I was working with someone who took their work as seriously as I do. Don't keep sitting on the fence, spending precious energy and mental space you really, actually need to be profitable and enjoy what you do. Partner with Sam to seamlessly step in alongside you and match your stride. It's well worth it.

I truly feel so much more equipped and empowered to continue growing and scaling my business.

Sam has completely taken over making my sales pages, workbooks, and other product content looking professional.

- JESSICA, MINDSET COACH
SHOWIT TEMPLATE INSTALL, CANVA TEMPLATE FORMATTING

 Handing copy to Sam and getting something that I can be proud of back in return is such a relief. She's self-directed and makes great judgment calls about how to present my plain text in a way that enhances what I wrote up but has the common sense to know when to get feedback or ask for input when it matters.

Single Projects

CUSTOM QUOTE

Dubsado setup, Showit template installations, adding a new course in Teachable/etc., formatting workbooks or opt-ins in Canva - what can I take off your hands?

JOIN THE WAITLIST

Monthly Retainer

Retainer packages start at $997 for 24 hours/mo. with a three-month minimum commitment. I'm not accepting new clients until my maternity leave ends in Q4 2021.

JOIN THE waitlist

An OBM is an Online Business Manager, a PM is a Project Manager, and a VA is a Virtual Assistant.

In general, an OBM is more about the big picture - creating systems and managing all the moving parts - and a VA is more involved in day-to-day tasks. A PM can fall somewhere in between - developing systems, delegating tasks, and handling some projects themselves. This is how I tend to think of myself.

The most effective approach to getting the help you need is to clearly identify areas and projects where you'd like some help, and find a real person who offers that service.

Whether you've been in business for 20 minutes or 20 years, you deserve options for professional support that meet you where you are. Maybe you love working solo but the gurus said you can't scale without a team (you can); maybe you'd love a team but you're not realistically there financially (ever notice how everyone who says "you have to spend money to make money!" usually wants you to buy something?). 

Not everyone needs (or wants!) a business manager or VA on retainer. That's why I've organized SFE into three tiers - do it yourself, do it together, and done for you - so you can choose the time vs. money investment that makes the most sense for you and your business.

We can create action plans and develop systems for almost any area of your business: inquiries, proposals, and onboarding; getting paid; client communications; building a task management system; asking for testimonials; scheduling calls and meetings; budgeting and expense tracking; creating a digital filing system; taming your inbox; organizing your passwords; creating and scheduling content; tracking inventory; streamlining your branding; pitching PR opportunities; booking podcast guests... the list goes on!

(Pssst: the list *literally* goes on in this blog post.)

Short answer? Automation + Boundaries = Systems.

Like them or not, you've already got workflows - whether they're consistent, efficient, and easily repeatable is another story. I'll help you streamline them, define boundaries around them, and choose automation tools that fit your budget and your business.

Watch out for anyone who treats automation as the end game: without a clear vision for how you want your business to run and strong boundaries to support that vision, you'll end up paying for slightly-less-manual versions of the exact same struggles you're having right now.

Let's chat about it, but the answer is almost always yes.

I've worked with nonprofit CEOs, musicians, artists, consultants, strategists, thought leaders and speakers, coaches, tech startups, spirits importers, wedding vendors, realtors, Etsy sellers, event space owners... I love a new challenge, and I'd be stoked to add you to the list!

FREQUENTLY ASKED QUESTIONS

have questions?

I have much more energy available for my most important work. 

I was expecting Sam to take a lot of work off my shoulders, which she has—but it’s just as important that she helps me think through decisions and that she proactively suggests ways to make my life easier. I feel free to focus on helping my students.

are you next?

PETER, COURSE CREATOR - RETAINER CLIENT

It's always worth getting a fresh perspective on what you're knee-deep in on a daily basis.

I finally have some actual action steps to take on my workflows. I always had "improve workflows" on my to-do list, but I never did it because I didn't have an action plan. I know that implementing the changes we talked about will help elevate my customer experience.

SARAH, SPACE OWNER - 1:1 SESSION

You'd have to be an idiot not to hire Samantha.

I'm not even biased, that's just the truth.

MY GRANDMA, NOT A CLIENT

SUCCESS STORIES

peter, retainer client:

"Just get on a call with Sam and you'll see why she's so helpful."

JOIN THE WAITLIST

I'll be back October 1(ish).

BRB, NEW MOMMING

Want to work together once I'm back from maternity leave in the fall?
Join the waitlist here.

out of office